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The Macy's Thanksgiving Day Parade 1998 was the 72nd annual Macy's Thanksgiving Day Parade and was held on November 26, 1998 in New York City and shown to viewers live on NBC that same day at 9:00 a.m. It was hosted by Katie Couric, Al Roker and the new co-host Matt Lauer who replaced then co-host Willard Scott after the 1997 Macy's Thanksgiving Day Parade. Participating celebrities in the parade included the likes of The Pointer Sisters, NSYNC, 98 Degrees, Kenny Rogers, Martina McBride and Chicago.

Availability

While almost all of NBC's parades since 1980 have been widely bootlegged, the 1998 parade along with the 1982 parade are the only ones since 1980 that have yet to surface in full on the internet. Several clips have made their way to YouTube including a couple of marching band performances, Chicago, The Pointer Sisters, Barney & Friends, America Sings! and Broadway shows like The Scarlet Pimpernel, Annie Gets Your Gun and Footloose. Some other clips were also shown in the parade's 90th-anniversary special, which aired on November 24th, 2016 and can be found in its entirety on YouTube.

Brenda Carling UDA Macy's Thanksgiving Day Parade 1998

Brenda Carling UDA Macy's Thanksgiving Day Parade 1998

The Universal Cheer & Dance Association performance at the 1998 Macy's Thanksgiving Day Parade.

One of the 1998 clips that can be found online is of the Universal Cheer & Dance Association performance and was uploaded by Brenda Carling under the YouTube channel Chech's Home Videos [1]. She claims to have the entire 1998 parade on VHS, however, she hasn't contacted anyone like YouTubers Major League Pong Gods or Xavier Martini in regards to leaking it.

On July 10th 2018, YouTuber FragglevisionReturns under her Major League Pong Gods channel confirmed that she has the full NBC broadcast of the 1998 Macy's Thanksgiving Day Parade and planned to upload it to YouTube almost immediately. Unfortunately due to technical issues with her VHS rip software, she couldn't upload it but promised if everything turns out fine with it, she would upload it sometime in 2018. This information can be found on the Lost Media Wiki via the comments section right here.[2]

The closet thing to watching the 1998 Macy's Thanksgiving Day Parade was the 43 minute 1999 documentary "Inside The Macy's Thanksgiving Day Parade" which mainly went inside the parade studio and discussed balloon safety following an incident at the 1997 parade in which The Cat in the Hat balloon hit a lamppost and sent a woman into a month-long coma with a fractured skull from the lamppost debris.

Impact

Macy'sparadehosts1998

The hosts from left to right. Al Roker, Katie Couric and the new co-host Matt Lauer.

The year marked the introduction of Matt Lauer as the new co-host of the 72nd Macy's Thanksgiving Day Parade who replaced Willard Scott who hosted every Macy's Thanksgiving Day Parade since 1987. Matt would host the parade for nearly 20 years until he was fired by NBC on November 29th, 2017 [3].

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New balloon height restrictions added after the 1997 incident.

This year's parade is especially notable for some big rule changes after the 1997 incident. First off, the volunteers were now subjected to an intensive training session. This is in response to the two-day workshop they held in year’s past, which after the 1997 incident, obviously was not enough. Secondly, Macy’s struck up a deal with the city. The balloons now would have height restrictions. No balloon could be over 70 feet high, 78 feet long, and 40 feet wide. This meant that balloons like Woody Woodpecker, The Pink Panther, Bugs Bunny, Bart Simpson and of course The Cat in the Hat would no longer fly in the Macy's Thanksgiving Day Parade again. Finally, every giant balloon would not only be carried by the usual balloon handlers but each with two John Deere utility vehicles [4].

  • The Garfield balloon being pulled from the parade.
  • The Wild Thing collides with a lamppost...
  • ...which lead it being pulled from the parade.

Despite all the preparations for the event, it ended up not only being windy again, though not as windy as it was one year prior, but heavy rain was added to the mix as well. Because of this, some of the balloons including parade staples like Garfield the Cat, Spider-Man and The Nestlé Quik Bunny were severely damaged by the weather and had to pulled from the parade before it even began. The weather also caused damage to the new Wild Thing balloon as a cross-wind pushed it against a lamppost on 77th Street and it too was removed from the parade. When it came to the live NBC broadcast, stock footage from the 1996, 1993 and 1987 Macy's Thanksgiving Day Parade were used for the three former balloons that were too damaged to fly with the Wild Thing balloon being completely omitted from the broadcast aside from the introduction of it being on the parade. Despite of all this, nobody was injured or hurt and everything else went through without a hitch.

  • The Big Bird balloon during the 1998 live broadcast.
  • The Barney balloon during the 1998 live broadcast.
  • The Rugrats balloon during the 1998 live broadcast.
  • The new Dexter balloon during the 1998 live broadcast.
  • The Eben Bear balloon during the 1998 live broadcast.

This year marked the final appearances of the original 1987 Spider-Man balloon, the Peter Rabbit balloon, the Eben Bear balloon and even the new Babe the Pig balloon which was there to promote the Babe movie sequel Babe: Pig in the City. The year also marked the debut of the Dexter balloon which was based on the character from the 1996 Cartoon Network show Dexter's Laboratory.

For floats, several falloons (combinations of a float and a balloon) were introduced including one based on the Yellow and Red M&Ms characters, Heimlich the Caterpillar from the Pixar film A Bug's Life and Rudolph the Red-Nosed Reindeer from the Goodtimes film Rudolph the Red-Nosed Reindeer: The Movie whom the latter was the holiday ambassador of the 1998 Macy's Thanksgiving Day Parade. Along with new regular floats based on Sesame Street and Barney & Friends, there was even a new float based on the then upcoming animated feature The King and I by former Disney director Richard Rich.

UPDATE

The Parade was uploaded by Youtuber Major League Pong Gods on Septemeber 8th, 2018.

https://www.youtube.com/watch?v=rVj7kI7i3rk

References

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